The stamp card is the format they already know
Ten ice creams and one free is the rule everyone understands, without the card that gets soaked in a bag or faked with a pen.
Sector · ice cream shops
It is 34 degrees, they are out on the street, and they are not thinking of you
Nobody plans an ice cream: it gets decided while walking past. That is why Monday's newsletter is useless and the alert on the hot day is not, because it lands on the lock screen while the decision is still open.
Comes back every
week in summer
The year runs on
the season
Setup
stamps + alerts
Why stamps, and why the alert goes out the same day
The ticket is small and the decision takes a minute. Anything slower is wasted.
The alert lands on the hot day, not on Monday
You write it in the morning when you see the forecast and it goes out right away. This is the only channel where that works: nobody reads a midday email.
The new flavour fills the quiet afternoon
With Instagram connected, whoever engages joins the list. The 'the pistachio is in' alert goes to the screen, not to the feed.
What you write to a customer
Four real moments in an ice cream shop.
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Hot day
34 degrees today. We are open until eleven and the horchata is freshly made.
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New flavour
The Bronte pistachio is in. It runs out this weekend.
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Close to the reward
You are 3 stamps away. The tenth ice cream is on us.
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End of season
We close on the 15th. Your stamps are kept for March, you lose nothing.
How you get it running
It is set up at the counter, and in high season it costs you no time.
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1
The QR on the edge of the counter
At checkout the customer scans and the card goes into their wallet. With twenty people queuing that matters: it is two seconds, not filling in a form.
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2
The stamp, one tap from the phone
Whoever is serving marks the stamp from a phone or tablet, without opening a computer or touching the till system.
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3
Stamps are not wiped when you close
Out of season the card sits still and the balance holds. In March you tell everyone you are back and the card picks up where it left off.
Questions
How many stamps should I set?
Ten works well with a small ticket: it fills up in one season and the reward does not wreck your margin. You choose the number and the reward.
What happens in winter, when I close?
Nothing: the cards stay in the wallet with their balance. And you have a channel to announce the day you reopen, which is the best sale of the year.
Is it fast with a queue?
Marking a stamp is one tap. Saving the card is something the customer does on their own while waiting for change.
What does it cost with 900 customers?
That falls in the plan for up to 1,000 active cards: €48.95 a month plus VAT. Up to 20 is free.
Modules in this setup
Your card, ready today.
Design it yourself in the wizard or let us hand it over in 24 h. Free up to 20 active cards, with every feature open.